Hey! I’m Dani Pardo, an experienced B2B product designer with a proven track record in leading design and research initiatives.

Platform navigation system to unify the user experience across several products

Designed and launched a platform-wide navigation system with comprehensive information architecture mapping, a landing experience, and interaction/visual design patterns that follow best practices and accessibility standards.

reporting & Analytics platform to help Schools understand Assessment results

Designed and launched a product that allows district administrators to analyze student progress and growth over a period of time. Designed as a responsive web application, this collection of reports includes visualizations to help users identify areas that need attention or improvement.

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User segments in shipping & fulfillment to inform product, sales, and marketing strategy

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Comprehensive research initiative across four brands to understand customers from a quantitative and qualitative perspective to use the data to inform strategy per brand.

point of sales to improve the speed of ordering in fast Casual Restaurants

Designed for Android tablets, this conversational ordering concept improves speed of service, ease of ordering for customers, and overall order accuracy.